apifeni Activewear July Trunk Shows at Select Equinox Manhattan Locations


Download Press Release: apifeni NYC Equinox Trunk Shows


Jill Seiman
Tel: 646-438-9564

apifeni Activewear July Trunk Shows at Select Equinox Manhattan Locations

New York – July 12, 2011–  Designer Danielle Dobin will be on hand for personalized fittings of her new functional and flattering women’s activewear line, apifeni (pronounced “epiphany”), Tuesday, July 19th and Wednesday, July 20th at Equinox 74th Street (1429 Second Avenue), and Tuesday, July 26th and Wednesday, July 27th at Equinox 92nd Street (2465 Broadway) in Manhattan.

About apifeni
apifeni is a revolutionary new activewear collection for women that blends compressive shapewear together with high performance activewear to create the most flattering, supportive, and luxurious activewear available. All of apifeni’s pants contain ShapeTech™ technology with additional coverage that extends from the hips up to just below the sports bra. As a result, the core appears a size smaller but maintains the flexibility to move in any direction – take an inversion during yoga, bending over a barre, leaning over the handlebars of a bike or simply sitting cross-legged on the floor – without having to worry about exposing any skin. apifeni aims to help women feel self-confident, not self-conscious.  Sizes 0-12 are currently available for purchase online at http://apifeni.com.

About Danielle Dobin
Inspired by the lack of activewear available that provides both comfort and coverage, a key concern for moms and women over 30, Danielle Dobin, a fitness enthusiast and mother of 2, combined exercise fashion with shapewear to design and launch apifeni activewear for women in June 2011.

apifeni Activewear NYC Trunk Show at Equinox with Designer Danielle Dobin:
Equinox, 1429 2nd Avenue at 74th Street
Tuesday, July 19th: 10 a.m. to 9 p.m.
Wednesday, July 20th: 10 a.m. to 9 p.m.

Equinox, 2465 Broadway at 92nd Street
Tuesday, July 26th: 10 a.m. to 9 p.m.
Wednesday, July 27th: 10 a.m. to 9 p.m.